Gamification in business and finance education: The impact of digital games on learning
DOI:
https://doi.org/10.29105/innoacad.v1i1.10Keywords:
business education, gamification in finance, digital gamesAbstract
This study examines the impact of gamification in business education, focusing on key concepts, motivation, and engagement in Finance. A quantitative, descriptive-correlational study was conducted with 64 fifth-semester students from Preparatoria Tec, Eugenio Garza Lagüera campus, in Monterrey, Nuevo León. The participants, aged 17 to 19, had previously completed a Business Management course and engaged in gamified activities throughout the semester, which began in August 2024. A questionnaire based on prior literature was used to assess motivation, engagement, and comprehension. The results indicate that gamification significantly enhances these aspects, underscoring its effectiveness as an educational strategy for training future business professionals.
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